Bruce Boria
Mega-Pastor
Bruce Boria, Sr. Pastor for Bethany Church in Greenland, leads a growing “mega-church” (the largest in the state and one of about a dozen in New England) with about 1,500 members. It provides an incredible array of services to parishioners and to the Seacoast community, but his goal is to keep things small. “We don’t want to come across as selling Jesus,” says Boria. “We want to present him authentically.” Dealing with people as individuals with individual needs creates an attraction. The programs and other advantages of size are then available as ministries. The draw is strong enough that they have a former CEO of Burger King International as church business administrator and a man who once made movies of the Dave Matthews Band handling their videography.
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